Bluesky reports 1 million sign-ups in the last 24 hours
Short summary:
Bluesky has grown quickly, with more than 1 million new sign-ups in just 24 hours. This brings its total users to 16 million. This growth happens while competing with other platforms like Instagram's Threads, which has also grown a lot.
Bluesky reported a surge of over 1 million new sign-ups within 24 hours, pushing its user base past 16 million and marking one of the platform's busiest days yet. The decentralized social network’s growth aligns with broader shifts in the social media landscape, such as backlash against X (formerly Twitter) following its pro-Trump algorithmic feed, the U.S. presidential election, and moderation concerns on rival platforms like Threads. The spike also propelled Bluesky to the top of the U.S. App Store’s free apps chart, ahead of competitors like Threads and ChatGPT.
Despite being smaller than Threads, which boasts over 275 million active users, Bluesky shows higher engagement rates. CEO Jay Graber noted that more than 30% of Bluesky users actively post, surpassing the typical social media engagement pattern where most users are passive. Bluesky’s rising popularity, paired with its decentralized approach and active user base, signals its growing appeal among those seeking alternatives to mainstream platforms.
Bluesky has also secured $15 million in Series A funding led by Blockchain Capital, with plans to introduce subscriptions and expand its features. While facing occasional technical challenges, the platform's steady growth and innovative approach position it as a rising competitor in the social media space.